Design-stage localization is a powerful way to continuously release fully localized products like mobile apps, web apps, and games. Because just like localization, design shouldn’t be an afterthought but an integral part of the product development process. Admittedly, it requires change and a shift in the way you work. But with the right mindset, tools, and implementation the results can be game-changing.
In this episode, we explore the intersection of user-design and localization with our guests Niklas Hisinger, Senior Customer Success Manager at Lokalise and Romain Dahan, Product Manager at Withings.
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There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.
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Salespeople working in translation usually have a hard time keeping track of all that happens with customers, so they become very transactional.In the meantime,...
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