LIVE Pop-up Event with Iryna Rogova! We are talking Geopolitics today, so please bear with us!
Apparently, these days, everything is taken as a direct offense and treated with a mutual backlash. Once a concern over forced labor of Uyghurs in the region of Xinjiang was publicly expressed by the retailer, it launched a whole national boycott, most likely enforced by the Chinese government. And again, one can see how Chinese marketing works. Their culture of influencers and celebrities as a primary marketing (or should I say anti-marketing) tool for any product is unequivocally powerful.
Join the conversation in the comments or LIVE by joining our TWITTER SPACES room. Follow @Nimdzi_Insights on Twitter to come on stage and talk! (Or just listen... up to you)
Despite Arabic being the 5th most spoken language in the world, when it comes to language technology, the challenges are more similar to low-resourced...
AI in the globalization industry is here to stay. What should language owners and personnel do? Well, when everyone else is doing it, it...
Mergers and acquisitions are commonplace in the language services industry, but sometimes not very well understood to the uninitiated. Today we will talk with...